The “Crush It!” effect

Listen to what this guy has to say. This is a video of a presentation he gave at Web 2.0 in New York in 2008. It outlines the crux of the book, if you can’t buy the book, watch this video and then buy the book 🙂

I read his book “Crush It!” last week and have taken it to heart. Be warned, there is some foul language in the video but the message, in my opinion, is priceless and timeless.

The take away is: look yourself in the mirror, ask yourself what you’d like to do for the rest of your life and do that.

Take 15 minutes to watch the video and leave me a comment with what you think.


Rafael is an aviation geek, a consumer advocate, a dad, a multiple personality blogger, a photographer, politically opinionated, a videographer and many other things as well.